Pure Color Envy Matte

The Pure Color Envy Matte Lipstick  delivers rich, vivid color with a creamy-to-matte finish. This deeply pigmented brick-red shade sculpts lips with a soft, radiant matte texture. The formula features rebuilding moisture complexes—like hyaluronic acid and aloe—to coat lips in a smooth, weightless veil, helping to fill in dryness lines and ensuring all-day comfort and wear. Creamy texture coats lips for up to 10 hours, with anti-feathering properties and a clean color finish.

Key Features

• Finish: Comfortable satin-matte, not flat
• Coverage: Bold, opaque
• Longevity: Up to 10 hours wear with anti-bleeding
• Texture: Creamy yet stabilizes to a lightweight matte
• Formula: Enriched with hyaluronic acid & aloe for hydration
• Packaging: Sleek, gold-toned bullet for chic presentation

Why It's Loved

• Global bestseller, known for delivering luxe matte finish without dryness
• High ratings for vibrant color, comfort, and long-lasting wear
• Shade 333 praised as “instantly bold but refined, great for both day and evening looks.”